While cold calling remains an effective sales strategy, it's not the only way for Mortgage Agents/Brokers to reach prospects and leads.
You can also connect with customers via social media.
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Tips, Techniques, and Tools for Mortgage Agents Who Want to Win
At a Glance
✅ 9 Things You Need To Know About Cold Calling.
✅ Tips for cold calling like a boss.
✅ Common Cold Calling Mistakes to Avoid.
Cold calling is a skill and the need for it is here to stay. Contacting someone you've likely never met before and convincing them to invest their time in your service based on a thirty -second elevator pitch is no easy task.
Cold calls may feel fruitless, but trust us: they are worth it. Perfecting your approach to cold-call sales is an OPPORTUNITY to differentiate yourself from your competitors and maximize your earning potential. Keep reading to find out the best way to cold call.
4. Asking "Is now a good time?"
Honestly, no it's probably not a good time. It's never a good time, especially when you get a call from an unknown number. If it is, in fact, a bad time for your caller, let them tell you, don't give them an out right away.
5. Over - Apologizing.
To those of you particularly fond of apologizing, this message is for you. Do Not Apologize! Do not say "I am sorry for bothering you" or anything like that. Replace an apology with "Can you help me?"
6. Uttering the phrases "touching base" or "checking in"
Replace these fluffy reasons for calling with the actual reason for cold calling. This respects your prospect's time and addresses the biggest don't: not having a reason for your call.